Showing posts with label skincare-packaging. Show all posts
Showing posts with label skincare-packaging. Show all posts

Tuesday, March 10, 2020

Round gift boxes get popular in product packaging

Round cardboard tubes catch on in recent years! you can find more and more products are packed in tubes, cosmetics, food, tea and gifts, etc.
Compared to traditional square/rectangular rigid gift boxes, custom paper tubes packaging has its pronounced advantages:
1. Tubes are not so apt to bend from pressure. This advantage may come from its different material and production method. Tubes are machine rolled from kraft paper, layer by layer, and reinforced with glue. But non-tube rigid boxes are mainly framed/support by thick grey board. And all boards, whatever they are made of, tend to warp.
2. The shape make a difference. Pressure over round tubes are evenly spread along the rim, while other shapes can’t as they have corners.
Round Boxes

3. Round tubes are more simple in making. Round tubes production generally involves tube rolling, wrapping, some may require hemmed edges and finish treatment, etc. And non-tube packaging entails scoring, die-cutting, except for aforesaid steps.
4. Despite all the above merits, round cardboard gift boxes are even cheaper and more stable in quality.
Of course, many things factor in the choice of packaging styles. products, brand concepts, preferences of certain consumer segments and management teams among other elements influence what to box type to use.
We, Innove Packaging focus on custom cardboard gift boxes manufacturing. Welcome to communicate with us on any packaging needs or questions!

Friday, February 1, 2019

How to Design Cosmetic Cardboard Gift Boxes

Clothes make the man, that’s also true to products, especially vanity products like cosmetics. Somehow, packaging is vital to commercial success of cosmetics. Humans are visual "animals", we all like beautiful things. Furthermore, if a product does not make any change in packaging for years, then we have good reason to doubt the cosmetics brand. Of course, gift packaging styles vary largely in different target markets. There’s not a single standard that fits everywhere. Below are some opinions based on China markets only.
Round Paper Gift Boxes for Cosmetics Packaging
Therefore, the pattern of the cosmetic packaging boxes must be clear, soft, elegant and beautiful. Don't stuff too many pictures, otherwise it will not highlight the key messages you want to convey. And the color matching of the box is very important, for example, most women like white, red and pink, which are called women's colors, women's products packaged in such color boxes may easily appeal to them. However, most men seem to like serious & solemn black, therefore, black is also called men’s color. Thus men's commodities packaged in black can be favored by men.

Cosmetic color box packaging should accurately convey product information, as well as the shape, color, and pattern used in packaging. Do not violate people's normal habits. After all, the good feeling comes directly from the feeling of the shape, color, pattern and material of the package.

The most important thing is the box design of the cosmetic color packaging box. They can be specially designed according to the shape and size of the cosmetics. Different packaging materials, shapes and patterns are employed based on the cosmetics classification of being high-end of mid-grade. The packaging position of class goes a long way in cosmetics brand image and sales.

While luxury packaging is advisable for cosmetics in China, simple & green packaging is popular in some other countries. There’s no one-for-all packaging solution. All the packaging companies can do is to design and make custom gift packaging boxes that fit the customer’s specific brand positions and market segments.

Innove supplies various cardboard gift boxes for cosmetic packaging: custom round fragrance gift boxesrose gold round skincare boxes with telescopic lidshandmade personalized perfume gift boxeshexagonal shaped explosion boxeseye primer small cosmetic boxes, small makeup brush gift packaging tubesskincare packaging boxes with clear lidsbulk lip balm containers and kraft paper push-up lipstick containers etc..